Tag Archives: hashtags

8 Hashtag Mistakes You Don\’t Want To Make

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As all social media marketers are aware, the “hashtag” can be a very powerful tool, whether it is used on Twitter, Facebook, Instagram, or any other such platform. However, as the age old adage goes, with great power comes great responsibility. We will be taking a look at several big name brands who made some irresponsible (and even just plain silly) hashtag mistakes when utilizing the promotional power of these keywords. McDonald’s: #McDStories Recently, McDonald’s launched a Twitter campaign prompting followers to share personal stories about their McDonald’s meals using the hashtag #McDStories. Unfortunately, this hashtag quickly became hijacked by jokers and dissatisfied ... Read More »

Stop Using Facebook Hashtags. They Suck.

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If you haven\’t been paying attention – hashtags are no longer just a “Twitter” or a “Pinterest” thing. The latest to join the hashtag bandwagon is Facebook, having rolled out their first phase of global use of hashtags on June 12, 2013. Quick crash course: Hashtags are basically used to help organize timely conversations around popular topics, such as current events and public personalities. It is just another form of tagging someone in your post, even though they aren’t your “Facebook Friend”.  The technology may seem young, but its use dates back to the early days of IRC, where hashtags ... Read More »

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