Twitter

5 Essential Twitter Tips from Twitter (Yeah!) For Small-Medium Businesses

Shares


The initial stages of starting up a business are often the hardest. There are several issues to consider in terms of marketing and budgeting. The most important one being the process of creating and maintaining your brand’s awareness level. How should you get noticed amongst your target audience in the most cost-effective way? Creating brand awareness through advertising and publicity can ...
Read More »

Twitter\’s Latest Changes Are Pissing People Off

Shares


After talks of canning the hashtags, @-replies and music app, Twitter has announced the roll out of a few new features for its users. These features include the ability to select up to four photos at a time to upload while composing a tweet and its display as a collage on the tweet’s detail screen. Danny Sullivan does a test run ...
Read More »

Don’t be Offended When I Tell You Why Everyone Is Unfollowing You

Shares


One of my favorite social media sites to not only use but also write about is Twitter; a great marketing medium for brands and people who know how to use it properly.  Twitter has also become a platform for engaging customers to receive feedback, positive or negative. Let me explain the “know how to use it properly” statement a little bit more; ...
Read More »

The Top 100 Brands on Twitter Analyzed

Shares


The ever evolving world of Social Media has witnessed quite a few trends, some closely and some from a distance, nonetheless it hasn’t missed a single beat! Our Internet savvy generation today prefers to keep themselves updated about everything in real time and Social Media is just the right platform for them. Apart from individual accounts on the Social Media ...
Read More »

Analyzing Twitter Activity with Twitonomy

Shares


Twitter is a favorite with brands. It is almost always a complimentary companion when it\’s not one’s primary social media Weapon of Mass Communication (WMD…err C). After all, you want to remind people on Twitter that you have posted something on Facebook or LinkedIn or Youtube or Pinterest and they should go check it out. Yet, strangely enough, Twitter’s analytics ...
Read More »

Twitter Celebrates MLK Day! Who Got It Right?

Shares


Creating kick ass content has always been top priority for all the social media marketers. That, and selling the stuff they market of course. They miss no opportunity to come up with something fancy for their fans (of course with the intention of brand promotion). Even though their dedication to be able to contribute something to everything possible is ‘remarkable’, ...
Read More »

How A Small Company Like Buffer Mastered the Twitter Game

Shares


There is an increasing trend towards using social media management tools that allow marketers to search, track, and analyze conversation on the web about their brand or other topics of interest. This can be useful in PR management and campaign tracking, allowing the user to measure return on investment, competitor-auditing, and general public engagement. Tools range from free, basic applications ...
Read More »

Social Media Resolutions for Twitter in 2014

Shares


 For most of us “Keeping up with the New Year Resolution” is similar to watching “Keeping up with the Kardashians” (at least for some, if not all). There is an initial excitement around it nevertheless it fades away with time. With the advent of New Year, we wonder what your resolution with the little birdie is. Twitter, in case that ...
Read More »

The Golden Globes – Center Stage on Twitter

Shares


The 71st Golden Globe Awards showcased how twitter\’s taken over Hollywood. A night to remember, it was made even more special by outstanding coverage on Twitter with celebrities chirping away to glory and #GoldenGlobes trending. #GoldenGlobes saw an average of 3600 tweets per hour. It ranked in the top 10% of popular hashtags of all time with more than 28 ...
Read More »

Adidas Has Mastered the Art of Live Tweeting

adidasuk tweet about f50 shoe product
Shares

Twitter is one of the most popular platforms in social media marketing. Some of the most creative campaigns are twitter campaigns. It is quite interesting to see how brands have adapted to twitter to generate brand awareness and online buzz about their products or services. One of the most interesting twitter strategy has been followed by @AdidasUK, which appears to ...
Read More »

Get Weekly Insights In Your Inbox!

Get Weekly Insights In Your Inbox!