Automated Topic Detection & Clustering: Identify What Matters In A Glance

We’ve just added Topic Clustering to our ever and fast-growing list of powerful features in 20/Twenty – our comprehensive social listening and monitoring solution. With this all-new Top Topics and clustering feature, you can now identify the key conversation topics across huge datasets in an instant. Simply define your filters and hit ‘Apply’ to see the top topics of the day (or a custom duration) unravel! Identify Top Topics With Auto-Categorization Powered by 20/Twenty’s intelligent clustering algorithm built using powerful AI, you can now view conversations auto-grouped into relevant categories as part of our robust social listening. Eliminating the need…

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#ICYMI: We’re introducing Sentiment Reports!

Get the pulse of your audience straight to your inbox! A week ago, we announced an important update to our platform, 20/Twenty. We’re now offering automated Sentiment Reports straight to our clients’ email inboxes, whenever they want them, daily or weekly. We’ve brought the power of our enhanced sentiment analysis to automated reports to further benefit our clients. Today, we’d like to explain more on sentiment analysis. What is it?  Sentiment analysis is the process of assigning emotional meaning to media mentions. This would then allow you to understand the attitudes held by different consumers towards your product, campaign, or…

Handling a Social Media Crisis

Crisis is a word that all businesses fear. In the good old days – a crisis has to be managed by engaging traditional media and publications from an early onset to minimize the impact on the business’s brand and reputation. However, in today’s digital age – most crisis situations often rear their heads through social media. With the potential to go viral within minutes and attacks coming from sources worldwide, managers should rethink their crisis management strategies and whether their tools are adequate in dealing with them. Monitoring and tracking social media crises can be a tricky business. Speed is…